Kangana Ranaut’s new movie, Tejas, hit theaters on October 28, 2023, and unfortunately, it didn’t fare well at the box office. On its second day, the film failed to show any improvement, only earning an additional ₹1.25 crore, bringing its total collection to ₹2.5 crore.
This performance is quite disappointing for a Kangana Ranaut film, given her previous movies have all had much stronger opening collections. For instance, her last film, Dhaakad, opened with ₹7.5 crore.
Several factors have contributed to Tejas’ poor box office performance. First, it received negative reviews from both critics and audiences. Many critics found the film to be dull and predictable, while audiences complained about the film’s slow pace and Kangana Ranaut’s exaggerated acting.
Second, Tejas faced stiff competition from other films at the box office, specifically the Hindi film Ram Setu and the Tamil film Ponniyin Selvan: I. Both of these films received positive reviews and were expected to perform well.
Third, Tejas released amidst a backdrop of negativity surrounding Kangana Ranaut. The actress has been involved in several controversies in recent years, which have tarnished her public image.
Reasons for Tejas’ Poor Box Office Performance
As previously mentioned, there are multiple reasons for Tejas’ underwhelming performance at the box office, including:
- Negative reviews from critics and audiences.
- Stiff competition from other films at the box office.
- Negativity surrounding Kangana Ranaut.
Negative Reviews from Critics and Audiences
Tejas failed to impress both critics and audiences. Critics labeled it as a mundane and predictable film, and they were critical of Kangana Ranaut’s overly dramatic acting. Audience reviews mirrored these sentiments, highlighting the movie’s slow pacing and Kangana Ranaut’s performance.
Stiff Competition from Other Films at the Box Office
Tejas had to contend with formidable rivals at the box office, such as the Hindi film Ram Setu and the Tamil film Ponniyin Selvan: I. Both of these movies garnered positive reviews and were expected to excel.
Negativity Surrounding Kangana Ranaut
Kangana Ranaut’s involvement in numerous controversies in recent years cast a shadow over her public image. This negatively impacted her ability to attract audiences to her films.
Tejas’ performance at the box office has been far from stellar, primarily due to unfavorable reviews, strong competition from other films, and the controversies surrounding Kangana Ranaut. It’s unlikely that the film will significantly improve its box office earnings in the days ahead.